Discover what’s trending on your Search Console in under 2 minutes

In this tutorial, you’ll learn how to quickly analyze your Search Console data to detect which pages were affected by the latest Google algorithm update.

Before you get started with the tutorial, let’s take a quick look at why Google updates its algorithm.

Why does Google update its algorithm?

Google updates its algorithm to improve its search results. It is a constant change in how people search, so how Google organizes its results is also constantly changing.

As a consequence, some sites will experience drops in organic traffic, while others will experience gains after each update.

What to look for to detect traffic drops and growth

You can analyze your site performance fluctuations from your Google Search Console account. It has lots of valuable information. However, it might be a time-consuming and tedious task before you can find actionable trends and anomalies.

Here’s how you can accelerate trend discovery

You can speed up your trend discovery efforts by using CONSOLE TRENDS.

It’s a Google Data Studio template (FREE tool) that makes it easy to identify what’s trending on your Search Console.

Quick installation guide (94 seconds) to get started right away!

It allows you to automatically uncover hidden trends so you can get the most out of emerging opportunities and fix issues while they are small and not costly.

  1. Copy CONSOLE TRENDS template and connect your Search Console account.
  2. Review trends from the CONSOLE TRENDS dashboard.
  3. Check trends within Search Console by clicking the View Live link.

The following video provides a detailed explanation of the process.

Build a Facebook Chatbot in 9 minutes

This short Facebook chatbot tutorial will help you to create your own messenger chatbot in just 9 minutes. Your chatbot will be hosted in Glitch (free) and we will use Facebook’s Messenger Platform quick start page as a template.

Step 1. Go to Glitch and click on “Remix This”

Go here and click on the “Remix This” button to create a new Glitch project.
Facebook Chatbot Tutorial

 

Step 2. Register as a Facebook Developer

Click here to open the Facebook for developers homepage, and follow their instructions to register your developer account.

Facebook Chatbot Tutorial

 

Step 3. Create a New Facebook App

Once you register your developer account, you should be able to create an app.

Step 4. Add Messenger to your Facebook App

Inside of your Facebook app dashboard click on “+ Add Product” button and add Messenger, and link it to your Facebook page (click here to create a new page if you don’t have an existing page).

Facebook Chatbot Tutorial

Step 5. Generate Your Page Access Token

We will use it in the next step.

Facebook Chatbot Tutorial

Step 6. Add Your Page Access Token to your Glitch script

Copy your “Page Access Token” from your facebook app and paste it into the .env file in your Glitch project that we created in Step 1.

Facebook Chatbot Tutorial

Step 7. Make your Glitch Project Private

By default your Glitch project will be visible to everyone. To make it private, click on the “Make Private” button from the “Advanced Options”.

Facebook Chatbot Tutorial

Step 8. Verify and Save your Webhooks

Get your URL from your Clitch dashboard, add /webhook in the end, and paste it in `Callback URL` input field. For the `Verify Token` input field, you can use any token (just make sure the New Page Subscription Verify Token matches Glitch VERIFY_TOKEN).

Facebook Chatbot Tutorial

Step 9. Subscribe your App to your Page

Facebook Chatbot Tutorial

Step 10. Connect Your Chatbot to a Google Sheet

Copy this Google Sheet and add your Google Sheet ID to your env. file in your Glitch project.
Facebook Chatbot Tutorial

Step 11. Test your Facebook ChatBot

Go to your Facebook page and chat with your bot. To customize your chatbot’s replies edit your Google Sheet from the Step 10.

If you have any questions related to this post, let me know in the comments below.